WordPress to Webflow migration

WordPress to Webflow migration for UK marketing teams who need a faster site they can edit without a developer. We move your content, protect your rankings and redirect every changed URL.

In short

Moving from WordPress to Webflow means rebuilding your design in Webflow, importing content into CMS collections and redirecting every URL that changes. Done right, you keep your rankings and stop worrying about plugin updates, patches and separate hosting.

What moves over

  • Pages and blog posts
  • Images and files
  • Titles, descriptions and schema
  • Forms and tracking

WordPress vs Webflow

Both are good platforms. The difference is who maintains the site and how much your team can change without a developer.

WordPress
Webflow
Editing content
Blocks or a page builder, depending on the theme
A visual editor on the live layout
Updates
Core, theme and plugin updates to manage
Handled by Webflow
Security
Patches, plugins and backups are yours to run
Hosting, SSL certificates and backups are included
Hosting
Selected and paid for independently
Included in your site plan
Ecommerce
WooCommerce, which offers great flexibility
Native ecommerce, Foxy, or a custom back end
Best for
Websites relying on particular plugins
Marketing teams who want to make edits without a developer

The migration checklist

The checks we perform on every move. Use this to brief any agency, including us.

Before switch-over

  • Complete crawl and URL inventory
  • Current rankings and top pages recorded as a baseline
  • Content mapped to CMS collections
  • Redirect map signed off
  • Forms, analytics and tags listed
  • Staging site tested on real devices

After launch

  • Every 301 redirect live and tested
  • Sitemap submitted to Search Console
  • Crawl errors checked daily
  • Rankings compared with the baseline
  • Keep your old hosting until checks are done
  • Your staff learn how to use the Webflow Editor

How long it takes

You’ll receive a timeline with the quote following the audit.

Stage 1

Audit

We crawl the site, record rankings and list every page, template and integration.

You get

An audit and a fixed price quote

What we need from you

Access to WordPress, Search Console and analytics

Stage 2

Rebuild

Your design rebuilt or refreshed in Webflow, with CMS collections set up for your content.

You get

A staging site to review

What we need from you

Feedback on design and content

Stage 3

Migrate

Content imported, internal links rewritten and redirects added for every changed URL.

You get

A redirect map for approval

What we need from you

Content sign-off

Stage 4

Switch over

We point your domain at Webflow, test every redirect and submit the new sitemap.

You get

Your live Webflow site

What we need from you

Access to your domain settings

30 days after

Monitor

Daily Search Console checks to fix issues before they impact your traffic.

You get

A post-launch report

What we need from you

Nothing, unless we find a problem

We protect what ranks

Most traffic lost during a migration comes from broken URLs and missing metadata. Both are preventable, so we check them before, during and after the move.

  • A 301 redirect for every changed URL
  • Titles, descriptions and schema carried over
  • Internal links rewritten to the new URLs
  • Daily Search Console monitoring for 30 days

Questions

Will our Google rankings drop?+
No. If redirects, metadata and content are handled properly, you keep your rankings. We map every URL, keep what ranks and monitor Search Console after launch.
What is the cost of a WordPress to Webflow migration?+
The number of page templates, your blog size and the plugins we need to replace set the price. The quote follows a full audit of your current site, so it’s based on what you actually have.
Can you migrate our blog posts automatically?+
Yes. We import your posts, categories and images into Webflow CMS collections, then check them by hand.
Is it possible to keep our current design?+
Yes. We can rebuild it in Webflow as it is, or refresh it during the move.
What if our shop uses WooCommerce?+
We’ll suggest native Webflow ecommerce, Webflow with Foxy, or a custom ecommerce build, based on your products.
Can you migrate a multilingual site?+
Yes. Webflow Localization handles translated pages and hreflang, and we move your existing translations over.

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