Digital product agency

In short

A digital product agency designs, builds and launches software products, such as booking platforms, customer portals and membership apps, rather than just marketing websites. Big Rocket is a digital product agency for established UK businesses: one senior team takes the product from brand and design to a working build, and keeps improving it after launch.

Products we built and manage

We stick with what we create. LuxuryTrainTickets.com is a business we operate ourselves.

What kind of agency you need

Web design agencies, software houses and digital product agencies often look alike. The real difference is the final result and who does the work.

Compare
Web design agency
Software house
Digital product agency
The outcome
A marketing website
Software made to your specs
A live product, from concept to launch
Brand and design
The main expertise
Often from another agency
Designed during the build
Custom back end
Rarely
The main expertise
Built for your sales and workflow
Your point of contact
Designers and account managers
Project managers and developers
One senior team for the job
Best for
A fresh or updated website
Complex internal systems
Tasks your current setup can’t handle

Products we launch

Digital products that run part of a business, each with a brand, a site and a back end designed together.

1

New ventures

A name, brand, website and booking flow for a business that isn’t live yet, like Jetify.

2

Booking and ecommerce

Live pricing, availability and payments your team manages, like LuxuryTrainTickets.com.

3

Membership and loyalty

Manage accounts, rewards and offers in one login, like Bluewater for Landsec.

4

AI-powered features

Tools that save your team or customers time, built into the product rather than added on.

When you need a digital product agency

If a website can do the job, we’ll tell you and build that instead.

It’s for you if

  • You’re launching something your current setup can’t handle
  • The idea needs brand, design and engineering to work together
  • You want one team responsible for everything from the first sketch to launch
  • The product needs to make money, not just look good

Look elsewhere if

  • A marketing site is enough
  • You already have a product team and need more developers
  • You need a set spec built for the lowest cost
  • No one will own the product after launch

What determines the cost of a digital product

The size of the first release sets the price. We scope a version that proves your idea, then grow it based on how people actually use it.

What affects the price

  • How much of the brand and design is new
  • The screens and types of users in the first release
  • The systems, suppliers and payments it links to
  • Security, access rights and compliance requirements

Questions

What is a digital product agency?+
A digital product agency designs and builds software products, such as booking platforms, customer portals and web apps, along with the brand and website around them. Big Rocket does all of this with one senior team, from the first idea to launch and beyond.
Do we need a digital product agency or a web design agency?+
We use Webflow for the front end, a custom back end on Cloudflare, and APIs to connect with your current tools.
What kinds of digital products do you build?+
Yes. We connect CRMs, accounting, payments, supplier feeds and your own databases through their APIs.
Do you handle startups or established companies?+
The first release goes live once it does the essential job, then we add to it in stages. Your proposal sets out every stage with dates.
Can you add AI features to our product?+
We can maintain it, or we hand over to your developers with documentation.

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