Ivy’s Reserve
A Webflow store for a Somerset cheddar, created with a partner agency. We built the site, set up the ecommerce and handled the migration.

In short
Ivy’s Reserve is a cheddar and butter brand from Wyke Farms in Somerset. Working with a partner agency, Big Rocket built the site on Webflow, set up the ecommerce and handled the migration. We included recipes, Ivy’s story and a Play & Win promotion alongside the shop.
The brief
The brand sells through its own shop, with versions for the UK, US, Canada and France. The site had to sell products, tell Ivy’s story, and give people a reason to return between orders.
What we built and why
01
A shop built into the brand
Native Webflow Ecommerce, so you manage products and prices in the same place as your content.

02
Play & Win, built in
The site hosts free online games with prizes, alongside the newsletter that keeps players returning.

03
Recipes and stories in the CMS
Recipes, news and Ivy’s story are CMS collections the team updates themselves.

What it runs on
Webflow Ecommerce
Products, cart and checkout
Webflow CMS
Recipes, news and the brand story
What’s on the site
A shop, a promotion and a brand story, on one Webflow site.
- Native Webflow Ecommerce
- Recipes and stories in the CMS
- A Play & Win promotion built in
- Newsletter sign-up for competitions and new ranges
- Versions for the UK, US, Canada and France
